The EISA project helps youths in higher education by fostering sports, developing teaching curricula for training and practice, and supporting student activities such as volunteer camps for rural development. At present, EISA cooperates with over 40 universities nationwide, providing opportunities for students to engage in activities that enhance learning skills.

Notable projects include Creative Young Designers Season 3, a collaboration with Pracharath Rak Samakkee’s Local Pakaoma Project to develop the economic foundation of pakaoma- weaving communities. Meanwhile, Prachuap Moh is a sustainable development project for community enterprises in Prachuap Khiri Khan Province and Mor Hom Fabric Product Development is a project from Phrae Province. These three projects not only enhance occupational skills in the community, but also create learning opportunities for 1,199 students from 16 educational institutions.

Hands-on learning experiences outside the classroom help students to see the context of life in the community and prepare them to enter the workplace after graduation. A collaboration between the Federation of Thai Chambers of Commerce, the University of the Thai Chamber of Commerce, and the Sirivadhanabhakdi Foundation, this project aims to cultivate knowledgeable, capable, and socially responsible young entrepreneurs. So far, the project has trained 261 students over twelve years, of whom nine year groups have now graduated. Over 70% of graduates from the project have used the knowledge and experience received to run their own businesses or continue their family enterprises. For the sixth consecutive year, ThaiBev has supported the CONNEXT ED project’ supporting over 10,000 students in more than 200 primary and secondary schools. In partnership with 28 universities across the country, the project offers educational opportunities for students to learn vocational skills that may facilitate their future work.

In collaboration with the Bureau for Promotion of Local Wisdom and the Department of Community Development, Ministry of Interior, ThaiBev also organizes the Win Win WAR OTOP Junior television program. Its objective is to give young people the opportunity to do hands-on work, applying their academic knowledge together with local wisdom to lunch businesses as entrepreneurs. The project has generated income of more than 2,000,000 Baht for schools. This is the sixth year that ThaiBev has run the Partnership School Project. Its aim is to inspire learning and develop career capacities, life skills, and moral principles, in order to nurture valuable citizens and generate benefits for the community, society, and nation. ThaiBev’s senior executives work closely with school personnel to drive school and community development plans to initiate the concept of “Bawon” or “Home–Temple–School”, by creating joint participation of the private sector, local community enterprises, and government agencies.

In 2023, ThaiBev signed a contract with the Ministry of Education to support the Thailand 4.0 policy, expanding the project to two additional schools, Ban Mai Khao School in Phuket Province and Wat Khiri Wihan School in Trat Province. The project now has a total of 25 schools in 15 provinces. For the past ten years, ThaiBev has supported this project to honor outstanding teachers. The ceremony for the Princess Naradhiwas Rajanagarindra Award is held annually on the late princess’s birthday anniversary. This year, there are eight award-winners from Trat, Tak, Pattani, Mae Hong Son, Phetchaburi, Yala, and Phayao provinces. The eight teachers work for three agencies: the Office of the Basic Education Commission (OBEC), the Border Patrol Police, and the Office for the Promotion of Non-Formal and Informal Education (NFE). All the winners make great sacrifices, helping underprivileged children and village children in remote areas. Assuming more than just the role of teachers, they also look after their children’s well-being, hygiene, environment, career prospects, and general quality of life. This helps develop their communities to become self-reliant and sustainable.

To encourage and honor award winners for being a good examples to other teachers, students, and the general public, ThaiBev has provided them with additional budgets for other development projects such as the Karen Chili Project, the Pig Farming Project, and the Tie-Dye Wisdom Project, which encourage the development of further vocational paths for students and communities. Recognizing the importance of education, ThaiBev has been facilitating educational opportunities for employees’ children at all levels since 2010. Over that period, 14,880 scholarships based on academic excellence and good behavior have been awarded, totaling 92,905,000 Baht. In 2023, 1,074 employees’ children received scholarships totaling 7,018,000 Baht.