Home / ThaiBev's Sustainability
ThaiBev places great emphasis on building cooperative relationships with communities. Committed to the sustainable development of society, the company initiates many projects for community well-being, with the aim of creating self-reliant local economies. These development efforts reinforce ThaiBev’s mission of “Creating and Sharing the Value of Growth.”

ThaiBev Unites to Fight the Cold
Under the concept of “Beyond the Green Blanket… A Sustainable Community of Giving”, ThaiBev has collaborated for the past 24 years with the Department of Disaster Prevention and Mitigation, Ministry of Interior, and a network of government and private-sector partners to deliver “green blankets” to villagers affected by the cold. In total, 4,800,000 blankets have been donated. This is the fourth year that we have produced eco-friendly blankets, by recycling 7,600,000 PET plastic bottles to make 200,000 blankets per year. So far, a total of 30,400,000 PET plastic bottles have been recycled to produce 800,000 “green blankets”.
ThaiBev distribute effluent from the bio-gas production process of a distillery as a soil conditioner to local sugar cane farmers in Khonkhan province because it contains essential nutrients for plant growth, particularly for sugarcane. According to research, distillery slop has been found to increase sugarcane yields without causing negative environmental impacts when used in the farm areas. This utilization of distillery slop can reduce farmers' expenses on chemical fertilizers and result in an increased yield of approximately 10,000-15,000 baht per rai (0.39 acre).

In 2023, ThaiBev supported the distribution of soil conditioner to farmers in the Khon Kaen province for use in over 2,600 rai (around 1,027 acre) of sugar cane fields, which amounts to more than 212,000 cubic meters.  
Key Projects
Chumchondee Meeroiyim Project
This is a sustainability project that aims to build relationships with communities. The process is participatory, involving collaborative thinking, action, and development to create projects in three work groups: agriculture, processing, and community tourism. The goal is to develop local economies and increase income for communities so that they can manage themselves sustainably.

Over the past five years, the project has operated in 32 provinces and generated a total of 65,814,260 Baht in community income. In 2023, it generated income for 105 communities, totaling 24,380,712 Baht, with 3,122 beneficiaries.
Chumchondee Meeroiyim Chiang Mai
The Phai Mae Chaem Model Plus Project
This project aims to solve the problem of forest fires and haze by focusing on the local ecosystem as a whole, including sustainable management of forests, land, and resources and community economic development. The project promotes the cultivation of bamboo according to agroforestry concepts, rather than monoculture crops. This helps prevent and control the expansion of arable areas, which causes soil deterioration. It’s a sustainable solution to the smog problem caused by forest fires in Chiang Mai Province.

ThaiBev is supporting the purchase of 20,000 bamboo seedlings to plant on a land area totaling 326 rai in 6 sub-districts of Mae Chaem District: Kong Khaek, Pang Hin Fon, Ban Thap, Tha Pha, Mae Na Chon, and Mae Suek. The communities are encouraged to participate in the project by growing the Phai Sang Mon and Phai Ruak Dam varieties of bamboo. The first plot was started at the end of 2017. Whole bamboo can be sold and processed into more than 20 home decoration products, which has generated more than 1,637,200 Baht of income for the communities.

Building a Weir to Prevent Soil from Sliding into Ban Kaeng Sai Mun Reservoir
The problems of flooding in the rainy season and drought in summer bring great damage to agricultural communities. In the upland area of Ban Kaeng Sai Mun, Tha Ton Sub-district, Mae Ai District, Chiang Mai Province, the basin between the mountains is steep. In the rainy season, this causes the soil to subside, causing damage to villagers’ homes and accumulating in the reservoir. ThaiBev, therefore, has supported the Ban Kaeng Sai Mun community of 746 households (1,897 people) in building gabion box-type weirs to slow the water along three flood routes. A total of 13 weirs have been built as barriers to prevent landslides in the long term. It also helps reduce soil erosion and the intensity of the water currents in the creek, as well as creating moisture for the watershed forests of the community.
Chumchondee Meeroiyim Surat Thani
This project helps to develop communities in Phunphin and Tha Chang districts around our Surat Thani factory. It uses the holistic Bio-Circular-Green economic model: “Bio” means focusing on using biological resources to create added value; “Circular”, reusing materials as much as possible; and “Green”, aiming to develop the economy and environment together in a balanced way to achieve sustainability. In this case, the “Bio” emphasis is on agriculture and processing, such as producing safe vegetables and growing mushrooms; “Circular” is about producing bio-compost from waste to reduce costs for farmers and for waste management, with the savings going into community welfare funds; and “Green” is about community forestry, creating the Yang Hiang Tree Bank for conservation.

Six communities totaling 395 people benefit from the projects, with more than 20 network organizations participating. The extent of green areas has been increased by 65 rai and the amount of waste from the factory has been reduced by 600 tonnes per year, while meeting the safety standards of the UN’s Good Agricultural Practices.
Chumchondee Meeroiyim Shop
ThaiBev continues to open marketing channels for selling community products online, including through the Line application. Communities are encouraged to learn online selling skills, as well as to bring products to sell at various events. Currently, the Chumchondee Meeroiyim Shop Line account has 1,548 followers and has generated 359,240 Baht of income for the 27 participating communities (1,197 beneficiaries).
Pracharath Rak Samakkee Social Enterprise Network
ThaiBev supports government policy to develop the grassroots economy according to the Sufficiency Economy Philosophy, with the goal of “generating income for the community to create happiness”. Accordingly, we established the Pracharath Rak Samakkee (PRS) Social Enterprise (Thailand) Co., Ltd., which coordinates a provincial network of 76 PRS social enterprises.

In the past seven years, the Pracharath Rak Samakkee Social Enterprise Network has helped drive a total of 1,552 community projects in three work groups: agriculture, processing, and community tourism. It has generated over 2,141 million Baht of community income, creating jobs for more than 114,362 households in 4,852 communities. In 2022, 414 million Baht of community income was generated. The project has succeeded in reducing inequality, improving quality of life, and increasing the competitiveness of communities.
Sufficiency Economy Philosophy Continue, Sustain, and Develop
Hospital Food Safety Project
In collaboration with the Community Organization Development Institute, the Ministry of Agriculture and Cooperatives, the Ministry of Commerce, the Ministry of Interior, and the Ministry of Public Health, Pracharath Rak Samakkee has developed a project to connect farmers’ networks with provincial government hospitals, which creates markets for safe agricultural products and helps to ensure food safety in public health facilities.

Since its introduction, the Hospital Food Safety Project has generated more than 322 million Baht of community income. Forty provinces in the PRS network have joined the project, with 5,724 beneficiaries and 53 participating hospitals.
Local Pakaoma Project
Established in 2016, this project aims to create awareness and change consumers’ perceptions of pakaoma traditional fabric. It promotes knowledge and innovation in local production as well as creating sustainable income for communities.

Throughout 2023, the Local Pakaoma Project has been working with 18 weaving communities and 16 universities on the Creative Young Designers initiative, in order to exchange knowledge about product development and promote natural fibers, colors, and production processes to reduce environmental impacts.

Currently, the project involves 40 communities of pakaoma weavers and 1,561 beneficiaries, spread across 30 provinces and generating total revenue of more than 235 million Baht.
Following in the Footsteps of Luang Pu Mun Phurithatto
Started in 2020, this project invites the public to travel along the same route that Luang Pu Mun used to visit 36 destinations in 12 provinces and learn about the history, practices, and teachings of the revered monk. It promotes collaboration between homes, temples, and schools according to the “BOWON” principle and aims to create community tourism routes that will generate sustainable income.

In 2023, the project’s activities were expanded to include: nine meditation practice sessions for 175 people; training activities in Sakon Nakhon Province for community storytellers to continue the legend of Luang Pu Mun Bhuridatta (60 storytellers passed the training); a press tour to trace the footsteps of Luang Pu Mun in Nakhon Nayok Province; the installation of exhibition boards to tell the story of the revered monk at Wat Pathum Wanaram, Bangkok, and Wat Sittiyaram in Amnat Charoen Province; and the construction of benches along Bintabaht Road in Ban Nong Phue, Nanai Sub-district, Phanna Nikhom District, Sakon Nakhon Province.

In 2023, the project generated a total of 6,977,272 Baht of community income.