ThaiBev Unites to Fight the Cold Project is entering its 20th year. The
project started handing out warm blankets to vulnerable communities in
2000. This project has received cooperation from the Ministry of Interior,
Department of Disaster Prevention and Mitigation, and provincial
governors, who collect data on the number of people affected by
cold weather in each province.
Every year, 200,000 green blankets are distributed in areas affected by cold temperatures in the north and northeast. To date, 4 million blankets have been delivered across 45 provinces in Thailand. Each year the donation of blankets shifts, depending on changing weather patterns and data from the Ministry of Interior.
This project has been conducted for eight consecutive years. It creates opportunities for more than 3,500 young people in communities surrounding ThaiBev Group factories. The aim is to develop their knowledge and skills with expert teachers in three areas:
In order to help communities mange their water resources, ThaiBev
has partnered with the Utokapat Foundation under Royal
Patronage, implementing His Majesty King Bhumibol Adulyadej
The Great’s principle, “Think Macro, Do Micro.” It means that the
whole country’s water management must be viewed as a macro
system. There must be various water storage areas – large,
medium, and small — that are linked. Because we cannot focus
on all of them at the same time, we have to start with micro water
management at the community level. Through education and
collaboration, communities can own and support the application of
science and technology. Communities will be able to manage water
resources more efficiently, and fit water management practices
to social conditions. They will also be able to find, use, reserve,
and efficiently manage water, leading to sustainable development,
greater productivity, a better economy and quality of life.
ThaiBev has worked with Nong Ping Kai village in Na Bo Kham Sub District, Mueang District, Kamphaeng Phet Province, to solve a water shortage problem that occurs during the dry season, and flooding during the rainy season. The community’s Tao Tai canal was restored and dredged, and 3,100-meter-long cement support structure was built to reduce water flow velocity during the flooding season.
The community’s existing check dam was also improved to increase water storage and deliver water to agricultural areas with greater efficiency. The community has laid down rules for water usage and allocation. In total, the project affects 9,564 rai of agricultural land, with 588 households in four villages benefiting.
Deterioration of forests has occurred where some communities living
on high mountains plant monocrops that need little water. Another
challenge these communities face is the continuous use of large
amounts of chemicals. ThaiBev has, in collaboration with the Huai
Hong Khrai Royal Development Study Center, successfully applied
the His Majesty King Bhumibol Adulyadej The Great’s development
model in Nan province to restore watershed forests and improve local
people’s quality of life.
Two villages have been chosen for the project: Srinapan village and Nam Poon village, with 217 villagers participating. The villagers were given professional training and input support, creating employment and income opportunities for local communities, enabling them to reduce expenses and increase income. The communities were also taken on a study visit to the Huai Hong Khrai Center in Chiang Mai Province. Sustainable practices were adapted to suit conditions in the area.
The project provides pigs, chickens, frogs, catfish, and tilapia to farmers to improve their quality of life. Participants are also encouraged to preserve the forest and environment by planting tree seedlings and building weirs to keep the soil hydrated. ThaiBev has closely monitored the progress of farmers and hopes that farmers in both villages, have food to eat or crops to sell to generate income of at least 3,000 baht per month on average.
This project promotes the policy of the Ministry of Natural
Resources and Environment that requires the private
sector to participate in the rehabilitation of watershed
forests in deteriorated mountainous areas. The pilot
projects are located in 13 provinces: Chiang Mai,
Nan, Chiang Rai, Tak, Mae Hong Son, Phetchabun,
Phitsanulok, Phayao, Phrae, Uttaradit, Lampang,
Lamphun, and Loei. ThaiBev sponsored a project to restore
watershed forests in Tak province at Sri Khirirak village,
Chiang Thong Sub District, Wang Chao District. This is
a small village with a population of 994 people, 189
households, and 157.38 rai of deteriorated forest.
Together with local communities, ThaiBev helps grow and care for tree seedlings, plant various economic crops gives educational training, and provides support for agriculture, livestock and fisheries. For example, mushroom cultures, chickens for eggs and meat, and tilapia-breeding skills for a student lunch program. The project also aims to reduce household expenses and promote livelihoods for the communities to be self reliant and sustainable, which in the next few years, green area would be expanded more than 50 rai.
ThaiBev supports the restoration of forest areas and biodiversity
in a 17-rai plot of land at the Sirindhorn International Environmental
Park in Phetchaburi province, under the Joining Forces for the
Recovery of Nature in the Environment Project, in “Celebration
of the Auspicious Occasion of Her Royal Highness Princess Maha
Chakri Sirindhorn’s 5th Cycle Birthday Anniversary.” A budget
of 2,978,400 baht was provided, as ThaiBev’s management team
and volunteers joined to help with reforestation and mangrove
rehabilitation, from 2015-2020.
In 2019, ThaiBev used drip irrigation systems and water spraying trucks to plant and water existing trees in a total area of 17 rai. Cow manure was added to these trees three times a year and the trees were cultivated to help increase their growth. The area is divided into two plots.
Since 2017, ThaiBev’s Community Development
Program and Pracharath Rak Samakkhee
Kanchanaburi (Social Enterprise) Limited has helped
to establish the Khon Na Suan Community Enterprise
Community, with 22 members under autonomous local
management by the community.
This project develops the community’s potential and economy through three working groups: agriculture, processing and community tourism.
Developed organic Karen pepper gardens as a learning opportunity
ThaiBev employee volunteers helped locals build ten check dams
Supported Organic Farms
Planned an organic enterprise group
Training on packaging development provided
in cooperation with the Office of Small and Medium Enterprises Promotion (OSMEP)
Training provided for pickled fish processing
Coordinated with agencies to provide training
Training provided for sesame oil pressing techniques
Joint operation with Pracharath Rak Samakkee Kanchanaburi (Social Enterprise) Limited
ThaiBev employee volunteers
built a groundwater bank for organic farming
Participants who are interested in organic farming, but do not have land or are afraid to make the change from chemical farming, are encouraged to collectively cultivate a six-rai plot. A portion of the profits were allocated for the group. Currently, there are five people participating. The project is in the cultivation phase; no produce has been harvested yet.
ThaiBev along with the Office of Small and Medium Enterprises
Promotion (OSMEP), is collaborating with the community to
upgrade standards for processing products made from local raw
materials. ThaiBev provides product-processing knowledge,
investment planning, packaging, and branding design to increase
the value of fish, chili, and sesame products.
Currently, there are ten OTOP registered processed products, with the name of the community and ThaiBev brands appearing on the product labels.
Management of certain areas in the community have been enhanced by focusing on preserving culture, tradition, and the environment. A homestay to accommodate tourists was upgraded. Currently, there are three houses serving as homestays that accommodate 20 people, including one house raft that can accommodate more than 50 tourists.
Organized the community to establish
Accumulated income for the community totaled
Participants earned an average of
An outstanding community development project sponsored by
Grand Royal Group International Company Limited, a ThaiBev
subsidiary, is taking place in Myanmar. The company foresees
that central and southern parts of Myanmar will be facing water
shortages. According to a 2014 World Bank report, more than
30 percent of the Myanmar population still do not have access
to water. In some regions of Myanmar, the population faces severe
water shortage problems. The Grand Royal Group initiated the
Clean Water for Community Project in 2016 to help solve the
problem, educate the communities about clean water, and allow
them access to clean water sources for daily use. Even during a
disaster, there are techniques to treat water in order to survive.
From April 2016 to September 2019, the Grand Royal Group donated more than 800 million kyats, or 15 million baht (referring to the exchange rate as of September 30, 2019) to build water reservoirs, water tanks, and water distilleries. The company provided equipment and personnel to maintain operations for ten projects. The Grand Royal Group has initiated five new projects between October 2018 and September 2019, including a project to build a groundwater reservoir in the Mandalay area, and four water treatment systems in the Ayarwaddy area, at a cost of 6.5 million kyats, or 120,000 baht. Since the project began more than four years ago, Grand Royal Group has built eight wells and 16 water tanks.
The five clean water treatment projects in ten locations benefit more than 40,000 people who are in need, covering 6,000 households and nine villages in Yangon, Mandalay, and Irrawaddy areas, resulting reducing the health problem of 840 cases caused by unclean drinking water.
Each clean water project can deliver up to
Reduced a total of
OISHI Group Public Company Limited (“OSIHI”) is committed to
look after the health of the people in the communities around
the OISHI factories in order to build good relationships with the
communities. The project responds to the needs of people in the
communities who have been engaged via the factory’s outreach
program. To help improve the drinking water production system
for the surrounding communities, OISHI employs its skills and
knowledge as an expert in the production of quality water and
beverages in line with international standards.
The project focuses on schools, youth and people in the area around the school to have access to safe and healthy drinking water at no cost. It aims at helping everyone stay healthy and avoid illnesses caused by unclean drinking water.
This project started on August 3, 2018 at Ban Manichoti Samakkhi School in Wang Muang District, Saraburi Province. This year it was implemented at Wat Phuetnimit School in Klong Luang District, Pathum Thani Province on September 12, 2019, benefiting a total of 839 students, and 49 teachers and school employees. The project helps reduce the cost of drinking water by as much as 450 baht per person per month (average expense is 15 baht per day), equivalent to 4,795,200 baht per year. Furthermore, it can help reduce the risk of illness due to drinking unclean water, such as gallstones and gastrointestinal diseases, and thus preventing the occurrence of medical expense in the future.
After delivering the water system to the schools, OISHI monitors the water quality every two months to ensure that drinking water production systems remain safe and of good quality.
Sermsuk PLC, in collaboration with the Nakhon Ratchasima and Sisaket Employment Offices, Suranaree University of Technology, Internal Security Division 2, and the Army Region 2, implemented a project to promote and develop the quality of life of the disabled according to the Persons with Disabilities Empowerment Act, B.E. 2550 (2007) and its amendment (Vol. 2) B.E. 2556 (2013). From 2017 until now, Sermsuk has already implemented projects to benefit 167 people with disabilities in the northeastern region, with a budget of approximately 6,295,520 baht/year. The projects implemented are divided into two types, as follows:
Sermsuk, together with Suranaree University of Technology, organizes three career training courses for people with disabilities as appropriate for their physical condition, including raising hens, planting hydroponic crops, and growing mushrooms. The courses provide the disabled with vocational training by skillful experts ranging from technology transfer, teaching management methods, and household accounting to develop skills, knowledge, and abilities with an emphasis on the use of local resources for maximum benefit, as well as producing products that are safe for consumers and enabling the disabled to be self reliant. In addition, Sermsuk also supports expenses for constructing housing, laying hens, fodder, plant varieties, fertilizers and all necessary materials in all three courses. Experts from the university’s farm provide advice and monitor the operational results throughout the project period.
49 people with disabilities participated in the employment program and have been able to use their skills and knowledge in their careers while generating an average income of 9,368.33 baht per person, per month.
Sermsuk, together with the Nakhon Ratchasima and Sisaket Employment Offices, considers hiring disabled people with skills, readiness, knowledge and ability in administration, information technology and other office work skills suitable for their physical conditions to work in government departments and in the Internal Security Operations Command Region 2 Army Region 2 in twelve provinces in the northeast region with wages supported by Sermsuk throughout the contract period.
118 people with disabilities participated in the career building
project and increased their incomes by an average of 3,000
baht per person, per month. In the past, these people were
unemployed, but now they are able to pursue careers according
to the training.
increasing at least two communitiy development projects around the factory and other model areas by 2020.
increasing at least two more green areas and water management areas for communities by 2020.
Children and Youth
expanding various projects by 10 percent to give opportunities for children and youth to gain access to professional development and life skills training.
Donation of 200,000
Educational equipment and