MESSAGE THE PRESIDENT AND CEO
2019 was another successful year for Thai Beverage
Public Company Limited (“ThaiBev”). ThaiBev became the
first ASEAN beverage company to be ranked as the Global
Beverage Industry Leader in the Dow Jones Sustainability
Indices (DJSI) for a second consecutive year, while retaining
its place in the DJSI World Index for a third consecutive
year and Emerging Markets Index for a fourth consecutive
year. This reflects our progress towards fulfilling our goal
of becoming a stable and sustainable ASEAN leader.
ThaiBev’s Vision 2020, which emphasizes the five pillars of
Growth, Diversity, Brands, Reach, and Professionalism, has
continued to guide us to become a stable and sustainable
ASEAN leader. I am proud to say that with several landmark
acquisitions across Southeast Asia and through the
tremendous dedication of all our staff, ThaiBev is on track
to achieve this goal. ThaiBev has grown from a Thai
company to become a regional leader, with a diversified
revenue stream and product portfolio, and group synergy.
ThaiBev is inspired by our late King, His Majesty King
Bhumibol Adulyadej The Great’s Sufficiency Economy
Philosophy (“SEP”), and our effort is guided by His Majesty
King Maha Vajiralongkorn Bodindradebayavarangkun’s
first royal pronouncement that His Majesty is determined
to preserve, sustain, and enhance this legacy. The United
Nations’ 17 Sustainable Development Goals (“SDGs”) have also helped frame our goals. The SEP principles and
the SDG targets have enabled us to take meaningful actions
to help address the world’s most pressing environmental,
social, and economic challenges as outlined by the UN’s
2030 Agenda for Sustainable Development. At the strategic
level, ThaiBev has started harnessing our own potential to
develop business solutions that enhance our positive – and
mitigate our negative – impact on the SDGs.
With such expansion comes increased responsibility and
accountability to ensure that ThaiBev continues to
contribute positively to the environment and society.
That is why during the implementation of Vision 2020,
ThaiBev has invested both financial and human capital
into “Creating and Sharing the Value of Growth” with our
stakeholders throughout our value chain. ThaiBev remains
committed to protecting the environment as ThaiBev
believes that a healthy environment is the foundation for
a strong community and society – and consequently forms
the foundation for businesses to prosper. Thus, ThaiBev
conducts several initiatives to reduce our impacts on the
environment. In addition, ThaiBev continues to assess
risks to our business that could result from climate change.
ThaiBev performed environmental sustainability assessments
to identity and mitigate risks from potential natural disasters
and to identify areas at risk for water scarcity. ThaiBev
also established the Sustainability Academy to further
align and embed sustainability within the organization,
and in 2019, ThaiBev became a member of the UN Global
Compact, further cementing our commitment in developing
a sustainable future for all.
ThaiBev is proud to have its roots in Thailand, and ThaiBev
continues to drive many programs that help Thai people
improve their income and wellbeing, and also preserve
theThai arts and culture heritage. This year marked the
20th anniversary of our “ThaiBev Unites to Fight the
Cold” project, in which ThaiBev provides blankets to
those living in rural areas with severe weather. ThaiBev
continues to support the Pracharath Rak Samakkee
public-private community partnership program, which is
focused on enhancing the economic opportunities and
living standards of grassroots communities. Meanwhile,
the ThaiBev Thai Talent program continues to inspire and
support talented Thai youths to excel. ThaiBev is also
excited by the ongoing success of several other initiatives,
such as ThaiBev’s award-winning WIN WIN WAR program,
in which aspiring social business entrepreneurs share best
business practices and ideas; and the inaugural launch
of Bangkok Art Biennale this year, which was praised by
BBC as an important contributor to enhancing Bangkok
as a major creativity hub.
As we wrap up Vision 2020, ThaiBev plans to further
expand our sustainability efforts in order to ensure ThaiBev
remains a stable and sustainable ASEAN leader in the total
beverage business. ThaiBev also looks forward to 2020
as it marks the start of our journey towards Vision 2025.
On behalf of all the executives, I would like to thank our
employees, customers, partners, and all stakeholders for
supporting ThaiBev in achieving our vision.
President and CEO
