ThaiBev embraces His Majesty King Bhumibol Adulyadej The Great’s Sufficiency Economy Philosophy (SEP), in tandem with the United Nations Sustainable Development Goals (UN SDGs), to establish its sustainable development strategy. These principles are incorporated into guidelines to push forward business operations in a responsible manner for all stakeholders, environment, and society. In 2019, ThaiBev became a member of the UN Global Compact, which commits ThaiBev to conduct its business with fundamental responsibility in four areas: human rights, labor, environment and anti-corruption.
The linking together of
knowledge and experience
The Sufficiency Economy Philosophy (SEP) consists of three principles: Moderation, Reasonableness, and Prudence. Abiding by these three principles, based on the foundations of knowledge and virtue, allows the company to remain stable and sustainable through the currents of globalization and change, leading to balanced progress in all four dimensions: Environment, Society, Arts & Culture, and Economy. At the same time, with its sustainable development strategy, ThaiBev is confident that it will be able to be self sustaining and develop limitless opportunities for business and society as a whole. The two frameworks, SEP and UN SDGs, emphasize utilizing knowledge, experience, and rationale to achieve steady growth, while reducing environmental impacts and promoting human capital development.
Moreover, SEP and the UN SDGs are consistent with ThaiBev’s Vision 2020 to become “a stable and sustainable ASEAN leader”. Hence, ThaiBev prioritizes engaging and establishing good relationships with all stakeholders so that sustainable growth can be obtained for all.