ThaiBev and Public Policy
Examples of support for various organizations
In order to strengthen competitive capacity, ThaiBev works with the Thai Chamber of Commerce and Board of Trade of Thailand, and a network of business owners to suggest solutions regarding the development and strengthening of business owners’ capacity on major public policies such as collaborating to identify the model of commerce and investment under the Thai-Vietnam Business Council, ensuring local public confidence during COVID-19, helping the public and students gain income, supporting communication, by publishing the Business Practice Guideline on Safety for business entities and the public to follow the “New Normal” way of life. These are just some of the ways that ThaiBev mobilizes for the benefit for the industry.
through the Federation of Thai Industries. ThaiBev supports the promotion of the 3Rs principles (reduce,
reuse, and recycle), including packaging practices that focus on sustainable environmental protection. In order to do so, ThaiBev supports promotion of knowledge and understanding of reused packaging and recyclable materials through packaging life cycle. The company has organized a campaign to raise
awareness of waste separation in all sectors. ThaiBev has supported the Federation of Thai Industries in environmental research and development on sustainability, together with advocacy for the 3Rs principles in trainings, seminars, and knowledge sharing between suppliers in the beverage industry. This is a private-sector collaboration to manage post-consumption packaging with a focus on reducing environmental impacts
and creating better management of packaging waste in Thailand.
ThaiBev pays a membership fee and supports the Federation’s annual operations and activities. ThaiBev provides research funds to the Federation to support packaging management and campaigns to separate used packaging and reduce environmental impact. ThaiBev also participated in brainstorming sessions with the Ministry of Industry to address product shortages during COVID-19, where ThaiBev affirmed that there were no shortages of its products, and that they were sufficiently available for public consumption.
ThaiBev, as chairman of Thai-UK Business Leadership
Council (TUBLC), is determined to be part of growth between the two nations by supporting commerce
and investment opportunities, exploring business opportunities for entrepreneurs in Thailand and the
U.K., and driving private sector suggestions to the government to strengthen competitive capacity in both countries. Mobilization works are divided into two taskforces, which are:
1) Trade and Investment Promotion Taskforce and
2) Trade Policy Review Taskforce, to create good understanding on international trade regulations and to drive proposals on beneficial trade in both countries. In the past, there were ongoing meetings with public, private, academic, and civil sectors to prepare for upcoming challenges such as Brexit, which affects trade and investment rules and regulations. This includes exported items from Thailand to the U.K.
ThaiBev joined the board and participates in activities that are key to fostering relationships in various aspects, like trade and investment, and encourages solutions to challenges in business operations between the two countries. In the past, ThaiBev worked with the Thai-Vietnam Business Council, C asean, and SCG Group to host Thailand-Vietnam on Mutual Growth and Development at C asean to develop the relationship, expand the business network, and exchange opinions between Thai and Vietnamese entrepreneurs in order to develop Thai entrepreneurs’ capacity to trade and invest in Vietnam.
ThaiBev recognizes the importance of mobilizing non-profit organizations to create talented workers as an asset for the country. This also elevates Thailand’s competitive capacity and that of its businesses, and prepares businesspersons for a sustainable future with ThaiBev executives serving as the Advisory Committee of the TMA Center for Competitiveness and the Steering Committee of TMA Center for Competitiveness. ThaiBev also provides budget for various TMA activities, including the Thailand Competitiveness Conference, which allows businesspersons to propose ideas that will
facilitate organizations’ ability to compete and respond to consumers. The company also organized a Sustainability Forum, which focused on business practices in line with the UN SDGs, and a Digital Management Forum, at which ThaiBev executives shared visions for digital management and provided information to the organizations.
In 2019, ThaiBev became a member of the UN Global Compact (UNGC) joining the UNGC’s framework on sustainable development to expand collaboration across all sectors, including industrial, foundations, non-profit, and all other organization that have sustainability as a goal. This involved the industries, foundations, nonprofit organizations, and other organizations that have sustainability goals. This includes strategy and operations that align with UNGC’s 10 principles covering 4 aspects, namely anti-corruption, environmental protection, labor, and human rights. ThaiBev participated in seminars and workshops that were organized by the Global Compact Network of Thailand (GCNT) in order to mobilize the organization and its network of members, who together possess a clear vision about sustainable development in relation to Human Rights Principles and the 17 UN SDGs.
ThaiBev worked with seven other private organizations to establish the Thailand Supply Chain Network (TSCN) to collaborate and increase investments among each other. TSCN’s operations have 3 objectives:
1) to protect investment values, such as business continuity management, business laws, finance and social responsibility,
2) to add value to the investments, which includes collaboration to promote efficiency of existing works like cross-selling, cross-training, joint ventures, joint resources utilization, and
3) to co-create innovation and extend investments in projects that have never been invested in before, such as online platform co-creation, joint funds for startups, cross-training on employee skills, and employing program developers for local projects.
In the future, TSCN plans to expand collaboration in other countries in ASEAN or ASEAN +3 (Japan, China, and South Korea). Fundamentally, TSCN is divided into 5 working groups to increase management efficiency. These 5 groups are logistics and supply chain, health, sustainability and circular economy, education, and Pride of ASEAN.
